by Jennifer Bland
The goal of a headline is to stop readers dead in their tracks and convince them to read your article. Some headlines succeed but most fail.
With the explosion of the Internet and online media, experts report more than 2 million blog posts, 294 billion emails and 864 thousand hours of videos are created every day.
Copyblogger has statistics showing on average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest.
Your headline is the most important piece of your article. Yet most people spend hours writing their article and only minutes writing their headline.
Your headline will determine if those 2 people will read your article or not.
When it comes to crafting a successful headline, why reinvent the wheel?
[continue reading…]
by Jennifer Bland
September was a turning point for me in that I focused almost entirely on one income source for the entire month. I have been learning about serving offline businesses using Facebook and I have been working on building up this business.
Why would I focus on offline businesses? The two primary reasons are 1) unlimited number of customers and 2)potential to earn several thousand dollars from a single client.
The hardest part of working with offline customers is sales. I am not a people person But the good news is that I hired my first employee last week and we are going full out to attack this market.
[continue reading…]
by Jennifer Bland
WordPress is the primary CRM software used by most blogs in existence. Recent reports show that 25% of all websites on the Internet are using WordPress.
The beauty of using WordPress is that you can customize it by adding plugins. These plugins can provide the look and feel you want for your blog, provide security and provide functionality missing in WordPress.
Have you ever installed WordPress and then wondered what plugins should you be using? That is a common question to ask especially since there are almost 34,000 free plugins listed on WordPress’ website.
One of the most common questions I get from my readers is what are the best plugins to have installed on their blog. Here is my list of the best plugins every blog should have.
[continue reading…]
by Jennifer Bland
Exactly four and a half months have passed since I escaped from the rat race. I had a game plan that required me to meet certain criteria before quitting my corporate job.
I ended up quitting before I met all of those criteria. There was a combination of things that resulted in a “perfect storm” scenario that I felt comfortable – and scared – with my decision to leave earlier than I expected.
Now that I am out I keep asking myself one very simple question. Was it a mistake or should I have waited until all of my criteria had been met before leaving?
To be honest with you the logical, unemotional answer to that question should have been to have waited.
Now that I have been self-employed for four months I do not regret my decision because I could not have stayed in my old job with all the recent changes in management.
I would have been totally miserable.
[continue reading…]
by Jennifer Bland
Recently I decided to build upon the skills I have been learning with using Facebook Ads and couple it with my knowledge of building an email list. Why not use Facebook to build an email list?
I have been using giveaways to grow my email list. Building a list with a giveaway run through Facebook Ads can easily add hundreds of email subscribers to your list.
Once you have built a list – even a small list – you can easily monetize that list. Let me show you how I have done this.
[continue reading…]
